Moshtix partners with Universal music to launch free MP3 campaign

Moshtix partners with Univeral Music to launch free MP3 campaign

Ticketing website moshtix, in partnership with Universal Music, today announced the launch of their online campaign offering moshtix users access to free music. Starting today and continuing over the next four weeks, moshtix users will be able to download music from four popular bands from the live music scene from an expanding advertisement on the site.

The four features bands are:

• The Presets – available from 30 April
• The McClymonts – available from 7 May
• The Panics – available from 14 May
• Cut Copy – available from 21 May

Managing director of moshtix, Hamish Petrie said that the ability for users to download music from its website through advertisements was aimed to enrich its user’s online experience.

 “We are very excited to be partnering with Universal Music to provide free mp3 downloads for our users. Our users appreciate free online music and with this new campaign, they are able to preview tracks from a bands album prior to purchase.”

To download the free track, users need to click on an expanding advertisement on the moshtix site. They will then be asked to submit their email address and after that can download the track.

The launch of this online campaign follows a series of online advertising initiatives moshtix has undertaken this year including:

•  Moshpix – a partnership with Colgate to promote moshtix’s new section where users can upload photos from festivals and events they have attended. This partnership, in association with Colgate’s new MaxWhite toothpaste, also includes interactive tools for users to whiten teeth in photos.
• The JD Set – a branding partnership with Jack Daniels that saw online mp3 players branded ‘The JD Set’ “We look forward to seeing the success this online campaign with Universal Music brings and hope to further enhance our online offering and packages to advertisers,” Petrie concluded. -